FAQ

Absolutely — just make an appointment at least two days ahead.

We have a small showroom at our atelier where you can see available latex sheets and garments and of course talk about a custom piece or project.

Please note: we don’t keep large stock on site — most things are made to order.
But there’s always something exciting in the works.

Well… no.

We’re artists, not goddesses. But we’ll always do everything in our power to make your ideas possible. And we’re still at a point where haven’t explored all possibilities, we’re far from reaching borders. (maybe just free flying objects don’t work)

Our specialty is combining Colors, Latex, Patterns, Textile knowledge and imagination
If it’s weird, beautiful, or probably impossible — we’re in.

The uniqueness of each being. The unique awareness and ideas of each person and the always different approaches to show those aspects of this unique being. To us, individuality means showing the parts of yourself that don’t fit neatly into categories.

It’s the way someone walks, the colors they crave, the things they collect in their head and heart. It’s not about being different just to stand out — it’s about being honest in how you express who you are.

Fashion trends come and go. We’re here to create pieces that feel like you, not just fit like you.

The name came from a friend’s attempt to describe a feeling — a mix of identity, expression, and aesthetic.
We shaped the sound into something that could live in any language, while keeping a bit of mystery and elegance.

It’s not a word you’ll find in a dictionary. It’s one you’ll feel.

The world. People. Cultures. Music. Chaos. Color. Conversation.
We travel, we observe, we absorb. Our inspiration comes from what fascinates people — the little things they’re drawn to and the strange beauty that connects it all.

And we always want to know:
What fascinates you?

Expression Design is our approach to fashion.

It’s about creating clothing that reflects your inner self — your complexity, your power, your weirdness, your beauty. We don’t just make outfits. We create outfit concepts that capture emotions, stories, rituals, and moods. You want to show, what kind of filigree brilliance does drive you? Or which amazing self-confidence? If you want to wear something that speaks for you before you even open your mouth?

That’s what we want to create.

Ruka visited an art school, with a focus on materials and color theory. After graduation, she trained as a women’s tailor, and later earned her master’s in theatre costume and pattern making in Hamburg — where she also specialized in historical menswear.

Yuki comes from an engineering background. Her love of structure, systems, and problem-solving blends perfectly with her passion for latex. She’s been creating latex clothing for years. Before getting part of it, she planned to attend a design study, but plans change…

All designs are developed together — from sketches to fittings to final pieces.

Se’tyo is based in Leipzig, Germany, about 150 km south of Berlin.
Our atelier is in Plagwitz, a creative and industrial district full of artists, makers, and weird little workshops just like ours.

We work out of a converted yarn factory — it’s poetic, really. The past of textiles meeting the future of latex.

We’re Ruka and Yuki — a married, queer creative duo who mix art, engineering, tailoring, and just the right amount of chaos into everything we do.

We started out wanting to launch a fashion label — but when we couldn’t find latex sheets that matched our vision and standards, we decided to take matters into our own (slightly glitter-covered) hands. We took over the legacy of Yummy Gummy, rebuilt it with science and soul, and turned it into something new:

Se’tyo — a brand where individuality, craftsmanship, and expression come first.